The SEO Process


The Optimization Process

1. Analysis of Existing site - We need to look at the current positioning and structure of your existing website.
2. Social Media - These days, Social Media have become a high-importance metric for the search engines.
3. Microdata Installation - To give search engines more direct access to specific information, something called Microdata is inserted.
4. Keyword Modification - After carefuly analyzing the keywords relevant to your business, and the pages on your website, we need to modify the code that provide this information to the search engines.
5. Content Analysis - To make sure your content properly reflects and emphasizes your keywords, modification may be necessary.
6. Analytics Installation - It's important we can monitor your progress and interaction with the search engines. We use an analytic tool to monitor this information.

After your website has undergone the initial optimization, we recommend a marketing push to drive traffic to your website, and constant content and social media updates. We offer services to handle these tasks for you. For social media, we offer Social Media Managament, and for website content we offer Content Management Services.

In addition to keeping your website and social media up to date, it's important to monitor and react to the analytic data gathered after the optimization process. We offer to monitor your position and make minor keyword modifications on a monthly basis, we call this service Search Engine Optimization Management.